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Master of Business Administration (MBA)

Career Prospects

In 2001-02, STC became the first institution in the Pollachi Education District to provide an MBA program approved by the AICTE. Since then, fourteen batches of students have benefitted from the MBA program and all the students are well placed in reputed companies. In the year 2009-10, STC enhanced its students’ intake to 120 to cater to the increasing demand for the MBA program.

Management means bringing together the efforts of people to achieve targets and objectives by professionally and successfully making use of the available resources. It involves planning, organizing, recruiting, leading and controlling the resources to achieve the objective of the business. In short, management is instrumental in converting of the workforce to contribute to the success of the business venture by using effective communication and human inspiration.

The purpose of the MBA program at STC is to provide management education to the rural youth and make them competent executive workforce for the industry needs. For this, they should be trained in managerial skills and the MBA program at STC seeks to do this by providing the right combination of knowledge and skills, thus creating fitting leaders. The program is a process of converting an ordinary student into a professional executive, who can lead a business to a great success.

At STC, we not only prepare the MBA graduate for the job but also equip them with professional skills to avail opportunities successfully throughout his / her career. The MBA program at STC integrates theory to practice. We create a participative learning environment which is complemented by group exercises, lectures, group discussions, case analysis, and internship in companies of repute, project work and presentations by the students. Pre-placement training by professional trainers is built into the program. As many as 200 hours of class time is devoted to develop soft skills and assignments, industry analysis through top-end industry database software, visits to major industries, value added training like Tally, Six sigma, etc.

MBA at STC is further supported by an excellent placement service and the alumni have been placed in leading companies like Ford, Cadbury’s, ICICI Bank, ICICI Prudential, IDBI, HDFC Bank, Kotak Mahindra, Reliance Infocomm, Reliance Insurance, Indian Plywood, Nestle, HCL, HDFC, RBS, Totoya, etc. Some of the MBAs from STC have become successful entrepreneurs as well.

Course Content

Semester 1

  • Management Principles & Practice
  • Organizational Behaviour
  • Managerial Economics
  • Financial & Management Accounting
  • Applied Statistics for Management
  • Executive Communication
  • Yoga for Modern Age
  • IT for Managers
  • Management Practice

Electives: Dual electives
Elective Subjects – Marketing

  • Promotion Management
  • Export Management
  • Consumer Behaviour
  • Applied Marketing Management
  • Industrial Marketing
  • Marketing Research
  • Brand Management
  • Distribution Management
  • Services Marketing
  • International Marketing Management

Elective Subjects – Operations

  • Integrated Materials Management
  • Quality Management Systems
  • Supply Chain Management
  • Total Productive Maintenance (TPM)
  • Total Quality Management (TQM)
  • Technology Management

Semester 2

  • Operations Management
  • Marketing Management
  • Financial Management
  • Human Resource Management
  • Operations Research for Management
  • Research Methods for Management
  • Data Analytics

Elective Subjects – Finance

  • Financial Services
  • Equity Research & Portfolio Management
  • Rural Banking
  • Derivatives Management
  • Strategic Cost Management
  • International Financial Management
  • Insurance & Risk Management
  • Project Appraisal & Finance Elective Subjects – Human Resources (HR)
  • Human Resources Development
  • Managing Interpersonal Effectiveness
  • Advanced Behavioural Science
  • Performance Management
  • Labour Welfare & Industrial Relations
  • Organizational Dynamics
  • Training & Development
  • Strategic Human Resource Management

Elective Subjects – Systems

  • Information Technology & Applications
  • Software Project Management
  • Data Mining
  • Electronic Data Interchange
  • Information system control & audit
  • E-Commerce
  • Systems Analysis & Design
  • ERP Applications in Business
  • Computer Communication & Network Management

Semester 3
Core Subjects

  • Global Business Environment
  • Strategic Management
  • Quantitative Aptitude and Verbal Reasoning
  • Internship/On the Job Training

Semester 4
Core Subjects

  • Management Information system & security
  • Ethics and values in Business Laws
  • Project report & viva voce

Elective Subjects – Services

  • Banking Management
  • Health Care & Hospital Management
  • Management of IT Services
  • Rural Marketing
  • Retail Management
  • Tourism and Travel Management

Ready to pilot your future?

Starting a successful career is closer than you think. With exceptional academics and generous scholraships, SSTC allows you to get your degree close to home while launching you to new heights.